Client Aggregation - Target-Marketing Platform
Used by online banks and financial e-businesses to generate revenues

The BMidas Target-Marketing Platform enables e-banks and online financial businesses to send highly relevant financial offers to users who match a VERY specific financial profile.

Imagine you are a bank that has distributed the BMidas software to users, to aggregate all their accounts. You now want to offer these users a 5% interest loan. Easy! Someone from your marketing department simply utilizes the Target-Marketing Platform to create an offer that pinpoints users currently paying more than, say, 8.5% on a loan at a rival bank. Within minutes, the Target-Marketing Platform automatically delivers the financial offer to these customers only.

How is this possible? How can you advise the user based on his data from a rival bank, without accessing another bank's databases? Very simply! The user of the BMidas software does indeed receive your offer, no matter what his financial situation. But, he only sees the offer on his screen if and when the Secure-Speak filter, installed on his PC, determines that this is a very relevant offer for him.

For inquiries, please write to info@bmidas.com or contact our offices.